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OrientDig: How to Evaluate Seller Performance Trends

2026-02-01

In the fast-paced world of e-commerce, data is your most powerful tool for building a reliable supply chain. For users of the OrientDig

1. The Key Metrics for Evaluation

First, ensure your OrientDig spreadsheet includes or can be updated to track these three critical performance indicators:

  • QC Pass Rate (%):
  • Order Rejection Rate (%):
  • Customer-Initiated Refund Frequency (%):

These metrics, when viewed together, provide a 360-degree view of a seller's reliability.

2. Step-by-Step Analysis Using Spreadsheet Filters

Modern spreadsheet software like Microsoft Excel or Google Sheets makes this analysis straightforward. Here’s how to proceed:

Step A: Clean and Prepare Your Data

Ensure each row represents a transaction or order, with columns for Seller Name, QC ResultOrder StatusRefund Issued

Step B: Filter to Identify Top Performers

Use the filter function on your column headers. Apply conditional filters to highlight sellers who simultaneously meet high-standards criteria:
Filter 1:QC Pass Rate is greater than 98%.

Filter 2:Order Rejection Rate is less than 2%.

Filter 3:Refund Frequency is less than 1%.

Sellers who remain visible after applying all three filters are your consistent high-performers. Prioritize these partners for future orders and potentially closer collaboration.

Step C: Filter to Flag Sellers Needing Review

Now, look for the opposite trend. Change your filters to identify sellers requiring immediate attention:
Filter:QC Pass Rate is below 95%ORRejection Rate is above 5%ORRefund Frequency is above 3%.

These sellers pose a risk

3. Tracking Trends Over Time

Static data gives a snapshot; trend data tells a story. Create a separate sheet or chart for each key seller, plotting their three metrics by month or quarter.

  • Positive Trend:
  • Negative Trend:

Use this trend analysis to forecast risk and reward, helping you decide where to increase or decrease order volume.

Conclusion

Transforming raw data in your OrientDig spreadsheet into actionable seller intelligence doesn't require complex software. By consistently tracking QC results, rejection rates, and refund frequency, and applying basic spreadsheet filters, you can objectively separate high-performing sellers from risky ones. This process not only safeguards your business quality and reputation but also empowers you to build a stronger, more profitable supply chain with your most reliable partners in the OrientDig marketplace. Start filtering today—your next top supplier is already in your data.